Merchants and More on Cayuga’s East Shore is a diverse group of small, locally owned and operated businesses located along the eastern shore of Cayuga Lake in the heart of the Finger Lakes from Ithaca, NY to Aurora, NY. Following the route of the Cayuga Wine Trail and just 10 minutes from Downtown Ithaca, Cornell University, Ithaca College and Wells College our members are a part of the local fabric which make the Finger Lakes and the Ithaca area abundant and beautiful.

 

Merchant’s and More along Cayuga’s East Shore is a 20 mile journey through rolling countryside and farmlands with breath taking views of Cayuga Lake leading to unique places to visit, shop and stay in the towns of: Ithaca, Lansing, Groton, King Ferry and Aurora. Merchants and More’s members offer a glimpse into life in the Finger Lakes through comfortably elegant accommodations and dining, award winning wineries, world class nurseries and farms and distinctive antiques & shopping all within minutes of Ithaca and Aurora.